GoHalves on the work. Co-marketing matchmaking for tech brands.
Cold outreach is dead and ads are a bid war. Every company here wants to co-market. GoHalves matches you on shared goals and audience fit, then drafts the campaign from both sides' profiles.
Phase one is live for companies building in and around AI. More industries to follow.
Your ICPs overlap ~72%, both sell to marketing managers at ecommerce brands. Zero product competition.
Partnerships work. Finding partners doesn't.
Industry studies show co-marketing cuts CAC by ~0%, and co-branded campaigns get ~0% more engagement than solo ones. But today it's cold DMs, trawling LinkedIn and spreadsheets. Nobody knows who's actually open to partnering.
- You spend weeks finding one partner instead of running campaigns.
- You pitch cold, half the time to companies who quietly compete with you.
- There's no way to know if their list is real or if their audience overlaps yours.
- You agree a swap, then spend a fortnight chasing copy, dates and links.
Four steps to your first campaign.
You can edit your profile and matching preferences at any time.
Build your profile
A short interview with our AI, by text or voice. This builds your partner profile automatically. Edit it any time.
Meet your matches
We match you with other brands, you then make your picks. Matches shows the ICP overlap logic and compatibility score.
Both sides accept. We break the ice
Once both sides accept the match, we then draft the proposal based on what you both want, what you each do best, and how to get the most from the swap. Both sides are free to edit and tweak it from there.
GoHalves - the campaign is live
Once it's live, each side tracks its results through unique tracking links, all in your own campaign dashboard.
Your ICPs overlap ~72%, both sell to marketing managers at ecommerce brands. Zero product competition.
Every partnership has a ready-made playbook.
Pick the shape of partnership. GoHalves drafts a suggested campaign, including the copy, along with links, tracking and reporting for both sides.
Put each other in front of an audience you already own. Every GoHalves campaign is a two-way exchange. Both partners bring an audience, and both see the results.
Both sides feature the other's brand in their newsletter, a genuine recommendation to their subscribers on an agreed day. The newsletter is the channel, not the point. You introduce your audience to a tool worth knowing, and they do the same for you. Best for trials, deal signups and warm demand.
- Draft copy tuned to each brand voice
- Unique tracking links per side
- Per-side results in your own campaign dashboard
Built for companies like yours
Phase one is matching AI and AI-adjacent product companies, including:
Warm introductions, not cold outreach.
We match you with other brands, you then make your picks. Matches shows the ICP overlap logic and compatibility score. When both sides accept, we open the thread with a ready-made proposal drafted in each brand's voice. Nobody has to make the first move.
Up to 70% off your first 6 months
50 spots for founding companies. Refer 3 that get approved and yours is locked, claimed at your invite.
Ready to trade audiences?