GoHalves on the work. Co-marketing matchmaking for tech brands.
Cold outreach is dead and ads are a bid war. Every company here wants to co-market. GoHalves matches you on shared goals and audience fit, then drafts the campaign from both sides' profiles.
We're starting with companies building in and around AI. Other industries are welcome to join, and we'll open them up as the pool grows.
Your ICPs overlap ~72%, both sell to marketing managers at ecommerce brands. Zero product competition.
As featured in
Partnerships work. Finding partners doesn't.
Industry research puts partnership-led acquisition at around 34% cheaper than paid, and names co-marketing as the single most effective way to grow an email list. But today it's cold DMs, trawling LinkedIn and spreadsheets. Nobody knows who's actually open to partnering.
- You spend weeks finding one partner instead of running campaigns.
- You pitch cold, half the time to companies who quietly compete with you.
- There's no way to know if their list is real or if their audience overlaps yours.
- You agree to a partnership, then spend a fortnight chasing copy, dates and links.
Four steps to your first campaign.
You can edit your profile and matching preferences at any time.
Set up your profile
A short interview. Speak your answers or type them, whichever you prefer. This builds your profile automatically. Edit it any time.
Meet your matches
We match you with other brands, you then make your picks. Matches shows the ICP overlap logic and compatibility score.
Both sides accept. We break the ice
Once both sides accept the match, we then draft the proposal based on what you both want, what you each do best, and how to get the most from the swap. Both sides are free to edit and tweak it from there.
GoHalves - the campaign is live
Once it's live, each side tracks its results through unique tracking links, all in your own campaign dashboard.
Your ICPs overlap ~72%, both sell to marketing managers at ecommerce brands. Zero product competition.
Every partnership has a ready-made playbook.
Pick the shape of partnership. GoHalves drafts a suggested campaign, including the copy, along with links, tracking and reporting for both sides.
Put each other in front of an audience you already own. Every GoHalves campaign is a two-way exchange. Both partners bring an audience, and both see the results.
Both sides feature the other's brand in their newsletter, a genuine recommendation to their subscribers on an agreed day. The newsletter is the channel, not the point. You introduce your audience to a tool worth knowing, and they do the same for you. Best for trials, deal signups and warm demand.
- Draft copy tuned to each brand voice
- Unique tracking links per side
- Per-side results in your own campaign dashboard
Built for companies like yours
We're starting with AI and AI-adjacent product companies, including:
Warm introductions, not cold outreach.
We match you with other brands, you then make your picks. Matches shows the ICP overlap logic and compatibility score. When both sides accept, we open the thread with a ready-made proposal drafted in each brand's voice. Nobody has to make the first move.
50% off for 12 months. Cancel any time.
On monthly or annual billing. The twelve months is how long the discount lasts, not how long you are tied in.
Places are first come, first served, and founding members build the pool everyone else gets matched against, which is exactly why the rate exists.
Founding places close when matching opens.
We won't open a half-empty room. Matching goes live once the pool is deep enough that every member gets real matches.
Ready to trade audiences?